E-MAIL STRATEGIES

• Install a "Signature in your E-mail Program - Help potential customers easily get in touch with you.

• Publish an E-mail Newsletter - Creating a monthly e-mail publication is an important promotion technique.

• Send offers to Your Visitors and Customers - Create a list of customers and site visitors and send them offers.

• Announce a contest - People like getting something for free. Publicize a contest or a drawing on your site to generate more traffic than normal.

• Ask for E-mail Sign-ups - Get subscribers to your e-mail newsletter by providing a subscription form on your web site.

Monthly E-Newsletters keep your business fresh in people's minds and updated on your latest information.